|
It happens as many as two to
three times per week. A boat buyer calls me up and says
that he’s about to come to Florida to look at a
boat on the week end. Could I do the survey the following
week, and if so he’ll call me. Nine out of ten times
I never hear from him again.
As everyone who has ever done it knows,
boat shopping is not easy. Yet it never ceases to amaze
me how far people will travel to look at a boat, often
a thousand miles or more even for a small one. Unfortunately,
all too often they travel those long distances only to
be sorely disappointed that the boat was not in the condition
that it was represented to be. That surprises them, but
it shouldn’t.
Here are some tips to help you avoid
wasting your time.
First, and most important, don’t
forget that you are dealing with a seller, be it a broker
or owner. Not only do they have a vested interest, but
their views and opinions about what constitutes "good
condition" may be different than yours. Their normal
inclination is to paint a rosy picture.
It is irrational to ask a seller a broad
question about condition and expect to get an accurate
answer. "Yeah, my boat is a real piece of trash,
but you should come look at it anyway." How could
you expect any seller to give an honest answer like that?
Or even "It has pretty heavy wear and tear."
No, ninety-nine out of one hundred sellers will fudge
– big time.
Knowing that, you either have to devise
a strategy to gain more accurate information, or simply
never travel long distances on a crap shoot. Yet many
buyers do take that crap shoot for the very same reasons
people on fixed incomes tend to fall for scams of all
sorts: It’s the hope that they can
get something really good for a lot less. In other words,
they believe that free lunches are possible.
Going bargain hunting is all well and
good, but I can tell you the reason that I never hear
from these guys again is that what motivated them to drive
or fly a thousand miles was a price well below average
market; they were hoping against hope that the boat would
be that one-in-a-million good deals. Of course, it never
is, so save yourself the trouble of trying to prove the
impossible. The only free lunches are paid for by
those who plan to pick your pocket. Hopefully
you are not still making lists for Santa Claus or waiting
on the tooth fairy.
Meanwhile, if you plan to travel a long
distance for a boat that isn’t priced below market
– you still have to ask yourself why are you doing
that? Is that boat the closest one you can get your hands
on? If you’re not expecting miracles, you still
need to do more than just hop a plane or stay up all night
driving.
I suggest learning a few skills that
all police detectives, cops and intelligence agents have:
the ability to interrogate a person in such a way as to
get them to reveal that which they do not intend to reveal.
This doesn’t necessarily mean tell the truth,
but to reveal it between the lines. This can be done without
insulting him or his boat by asking questions about specific
issues. Think about it; if you ask, "What is the
condition of the boat?" you’re going get a
very general answer with a lot of sugar coating. He may
say, above average, and in some aspects it may well be.
But he’s certainly not going to give a negative
answer about the whole boat.
But, if you ask questions like the following,
- What is condition of gel coat? Any shine left?
- When was last time the boat was waxed?
- How old are the batteries?
- What is condition of canvass?
- What is condition of upholstery?
- What was last engine work done? And before that?
- What is condition of paint on aluminum window frames?
Get the idea? He’s not going to
tell you that the whole boat is run down, but answering
a fairly large number of questions he’s far more
likely to give honest answers to specific questions of
condition that don’t involve the entire boat.
In other words, the seller will be more willing to reveal
small negatives than large ones. Why? Because none of
these things taken alone are likely to sink a sale. He
won’t feel very threatened by admitting that the
batteries are old and the gel coat has long lost its shine.
Moreover, by the time he’s given too many negative
answers (assuming that he does) it will be too late and
he’ll suddenly realize that he went too far
and probably starts to clam up. Before
talking with the seller on the phone. Prepare a written
list of questions and be prepared to write down the answers
to each. It is very important
to be entirely casual and as offhand as you can, for if
the seller perceives that he’s under a planned interrogation,
you loose the game. He’ll stiffen up and guard his
answers. Remember Colombo? Believe me, Colombo the bumbling
detective was no mere TV creation: Lots of dumb cops solve
lots of crimes by acting stupid. People are naturally
less guarded with the unthreatening. Fortunately, you
have the advantage since he’s eager to sell his
boat, so he’s unlikely to try to rush you off the
phone. Take advantage of this to get the most from this
opportunity.
Of Course a real Colombo knows in advance
every question he’s going to ask. In reality that
methodology is extremely effective and you can use it
too. That means don’t shoot through a list of questions
one after another like a machine gun going through a belt
of ammo; that reveals your method only too clearly. Spread
your questions out in general conversation. Like Colombo
walking out the door after he’s finished questioning
the subject, only to knock again a few minutes later,
"You know Mr. Jones, my wife says I’m a forgetful
person. I think maybe she’s right because I just
forgot to ask you about . . . . . "
The primary reason why brokers prefer
to keep the seller away from the buyer is the fear that
the seller will say something that kills the deal. And
that is true . . . . given enough time and conversation,
the seller probably will reveal many things that the broker
would not want him too. But it takes time so that the
more time you spend with the seller, the more you’ll
learn. Keep the conversation casual and friendly, space
your questions out, and listen to the seller carefully.
He’ll tell you a lot between the lines. If you're
on the phone with him, keep him on the line for as long
as you can without being obvious.
Finally, as a last effort you might stress
to a seller that you perceive has given only guarded answers,
"You know Mr. Jones, I’m going to be spending
a lot of time and money traveling all this distance to
see your boat. If it’s not what you say it is, I’m
not going to buy it. This will waste your time and mine.
Is there anything about the boat that I should know that
you haven’t already told me? You might as well tell
me now."
You ask this question only at the very
end of the conversation because it is intimidating, but
at this point you’ve nothing at all to lose. Except
a long trip in vain.
* * * * * * *
There are several other strategies one
might employ in the event of the prospect of traveling
very long distances. That is to employ someone to have
a preliminary look at the boat on your behalf. The obvious
choice would be a marine surveyor, but most surveyors
would only be willing to do this for a reasonable fee
if the boat is located fairly close by to them. I typically
charge $150-$250 to travel up to about 30 miles; how long
it takes to travel to the boat is going to be a major
factor whenever a flat rate is involved.
One might also consider using a yacht
broker. Brokers may be willing to do this for you if you
will let them represent you on the sale. The motivation,
of course, is that they get to split the commission with
the selling broker if you buy. Personally I would not
hesitate to do this so long as I could find a broker who
comes highly recommended. There is much to be gained from
a broker-to-broker deal since the listing broker only
represents the seller, never the buyer.
|